THE LEAN STARTUP by Eric Reis2 min to read this review

The lean startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs – in companies of all sizes – a way to test their vision continuously, to adapt and adjust before it’s too late.

Fast read
Simple language
To the Point
Balanced Views
Perspective shift

1. For whom is this book?

  • People who have a start-up or want to start one
  • Organizations that want to develop additional services fast
  • People interested in experimenting in new products or services

2. How would you describe this book to a friend?

This book helps people who want to bring innovative ideas into the market without wasting too much money and time

3. What blew your mind?

A lot of products are built on core assumptions which have not been validated in the beginning but have been accepted as fundamental truths.

4. What are the core concepts

  • Validated learning – Test your assumptions by launching a MVP so you can learn from real data as soon as possible
  • Vanity Metrics – Don’t blind yourself by looking at metrics that are not real tale signs if your business is really growing successfully
  • Built-measure-learn is the fastest way to test your assumptions.
  • Small batches- work in small batches so you can pull the cord when something goes wrong and the time to market is short so you can iterate faster.

5. What other books would you recommend on these core concepts?

Scrum: The Art of Doing Twice the Work in Half the Time

6. What are the key take aways?

Test your assumptions by getting measurable results from the market or your target group. If people are not willing to use or pay for your product then you must pull on the break and start learning vast if you should pivot or persevere.

7. Who should’t read this book?

  • People who are not willing to doubt their ideas or instincts
  • People who work in large cooperations and there is no room for experimentation

8. What left you unsatisfied about this book?

  • Writer is adding a lot of new words to the dictionary and is focused on branding every process to claim ownership.

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